Kyle Farnham
Managing Director, MSL Atlanta
As Managing Director of MSL Atlanta, Kyle Farnham has more than 15 years of communications experience working with national and international brands on corporate reputation, consumer marketing, brand positioning, community relations, sponsorship activation, media relations and special events work. In leading the Atlanta office, Kyle drives its daily operations, along with pioneering the office's business development and strategic offerings.
An expert in consumer marketing, Kyle has served as a group director for the agency’s work on behalf of The Coca-Cola Company, The Home Depot, Chevron Products Company, Philips Consumer Electronics and IRWIN Industrial Tools. He has served as the U.S. account director for The Home Depot for the past seven years, having successfully managed a wide variety of more than 50 different corporate and consumer marketing projects and programs.
Kyle has spearheaded some of the agency’s largest PR-driven sponsorship activation programs, including Coca-Cola’s sponsorship of the Beijing 2008 Olympic Games and The Home Depot’s sponsorship of the USOC’s Olympic Job Opportunities Program in 2004 and 2006. In 2001 and 2002, Kyle successfully led an 18-month communications program to activate Chevrolet’s sponsorship of the Salt Lake 2002 Olympic Torch Relay – the largest integrated marketing program in the history of General Motors.
A graduate of The Catholic University of America in Washington, D.C., Kyle holds a bachelor’s degree in politics.