Today, we are proud to announce that Schwartz Communications, one of the world’s top independent tech and healthcare agencies, has joined MSLGROUP as result of its acquisition by the Publicis Groupe. Details of the acquisition can be found in the full release here.
Renamed Schwartz MSL, the firm, which has nearly 200 employees, brings with it its roster of over 200 clients and a deep expertise in the healthcare sector as well as the enterprise, emerging, clean and bio technology spaces. The shop also has substantial service offerings in consumer, social media and financial services.
This acquisition is MSLGROUP’s sixth globally and second in the Americas in the last year. And it not only increases the service offerings we can provide our current and potential clients, but it will significantly increase our scale globally allowing us to provide more efficient and effective service to marketers around the world. MSLGROUP now has over 800 employees in the Americas and more than 3,000 people in 83 countries across the globe. And coupled with the recent global acquisition of 20:20 MSL in India, this acquisition provides MSLGROUP with global and formidable technology capabilities equipped with best-in-class talent that can service your technology and healthcare communications needs around the globe.
Schwartz’s Boston operation will merge with MSL Boston to form Schwartz MSL Boston, now the largest PR agency in the New England market with nearly 110 employees. Its San Francisco office will join with MSL San Francisco to become Schwartz MSL San Francisco, the second biggest tech agency in the market with nearly 70 people. MSLGROUP now also becomes a major presence on the West Coast with over 160 employees in four offices—SF, LA, and Seattle.
In Europe, close to 30 Schwartz employees will be integrated into the MSL London and MSL Nordic operations.
We look forward to the opportunities this will bring.


