The Home Depot $25K Gift Card Contest
Just in time for the holiday season, Imre developed Home Depot’s first-ever social media campaign to give away a $25,000 Home Depot gift card to one lucky customer. Using YouTube, contestants were given one month to post their best video entry showcasing the projects they’d like to tackle around the house. The results (to date): More than 150 qualified video entries, 2,000 customer engagement hours and 75,000 videos watched.