iBiquity Digital, the sole developer and licenser of HD Radio™ technology in the U.S., has selected Hass MS&L, Michigan’s largest public relations agency, as its primary automotive public relations partner.

“HD Radio broadcasting is poised for tremendous growth in both the consumer electronics and automotive industry this year. As HD Radio technology launches on the automotive platform, we want to ensure that the automotive industry is kept up to date on the nationwide adoption of digital AM and FM radio,” said Jeffrey Jury, COO, iBiquity Digital. “We believe that our partnership with Hass MS&L, a national leader in automotive public relations consulting, will help heighten the profile of HD Radio within the industry.”

iBiquity Digital’s HD Radio technology is transforming today's AM and FM radio, enabling properly equipped stations to digitally broadcast programming. HD Radio radically upgrades the sound quality in both bands for crystal-clear reception and new data services.

Hass MS&L and iBiquity Digital will work collectively to build brand awareness and increase product exposure through strategic public relations and marketing communications programs. The initiatives will focus on creating awareness in the national automotive industry of the pioneering technology currently broadcast by hundreds of AM/FM stations across the country.

“Hass MS&L is thrilled to work with iBiquity Digital on such an exciting and revolutionary technology,” said Sheila Gruber McLean, Managing Director, Hass MS&L. “We welcome the opportunity to develop communication strategies that showcase HD Radio technology within the automotive and consumer markets.”

About iBiquity Digital Corporation
iBiquity Digital is the sole developer and licenser of HD Radio™ technology in the U.S., which is transforming today's AM and FM radio stations to digital, enabling radically upgraded sound, crystal-clear reception and new wireless data services. The company's investors include 15 of the nation's top radio broadcasters, including ABC, Clear Channel and Viacom; leading financial institutions, such as Grotech Capital Group, J.P. Morgan Partners, New Venture Partners, Pequot Capital and J&W Seligman; and strategic partners Ford Motor Company, Harris, Texas Instruments and Visteon. iBiquity, named one of Deloitte’s Fast 500 Companies, is a privately held with operations in Columbia, MD, Detroit, MI, Belmont, CA and Warren, NJ. For more information please visit: www.ibiquity.com.