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FOR IMMEDIATE RELEASE

MSL Canada Appoints VP Montreal, and Hires Two in Toronto

11/16/2011

MSL Canada, a part of MSLGROUP Americas, the Publicis Groupe's flagship specialty communications, PR and engagement company, today announces the appointment of Sophie Merven as VP, Consumer, in the Montreal office.

In her new role, Merven will be responsible for overseeing client relationships and consumer team accounts in the Montreal office and will join the Canadian senior management team.

"Sophie will be part of a well-developed Consumer team practice, working on national and regional programs for high profile brands, including clients such as Procter & Gamble," says Gayla Brock-Woodland, managing director of MSL Canada. "She's an incredible addition to our team, bringing a broad range of experience from leading brands in beauty, fashion, lifestyle, travel, technology and entertainment and will be pivotal to our growth in the Quebec market."

Most recently Merven was Director for HKDP, and served in previous roles as Senior Consultant with Fleishman- Hillard Canada, Communications Advisor with BCP Consultants, and Communications Officer with Human Resources Development Canada.

She is bilingual, has a MA in International Communications from Macquarie University, Australia, and a B.A. Honours in Communications from the University of Ottawa.

Other recent additions to the MSL Canada Consumer team include the appointment of Natalia Williams as Senior Account Supervisor, formerly of Maverick PR, and Karen Nussbaum as Senior Account Supervisor, formerly of Mansfield Communication, both in the Toronto office.

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