FOR IMMEDIATE RELEASE
MSL CANADA PROMOTES NADIA BEALE TO CONSUMER PRACTICE LEADER
Move Underscores Agency’s Strength in Consumer Marketing
Contact: Matt Roth, MSL Canada, 416-847-1305, matt.roth@mslgroup.com and Michael Echter, MSLGROUP Americas, 646-500-7914, michael.echter@mslgroup.com
TORONTO – MSL Canada, a part of MSLGROUP in the Americas, the Publicis Groupe’s flagship communications and engagement company, today announced the promotion of Nadia Beale to SVP and consumer practice leader.
Nadia has been with MSL Canada for over five years, and has recently served as SVP, Style & Beauty. She takes the helm of the agency’s large consumer practice, which serves clients including P&G, Indigo Books & Music, RONA, Fujifilm, and Tim Hortons.
Beale has been a core architect of the agency’s growth in the beauty and lifestyle space, where MSL Canada has emerged as a top beauty agency, supporting PR, influencer and social media programs for P&G brands such as Pantene, CoverGirl, Clairol, the P&G Beauty Awards and more.
Beale has earned the position because of her key role in expanding the agency’s consumer practice for two consecutive years, said managing director, Gayla Brock-Woodland. "Nadia is results-driven, has a zest for developing creative ideas across integrated PR and marketing platforms, and is known for her passion for client service," said Brock-Woodland. “She will continue to push the consumer practice to new heights by putting a focus on big ideas that create consumer buzz, earn brand loyalty and stimulate purchase. She won’t rest until the brands she represents are best in class.”
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About MSLGROUP Americas
MSLGROUP Americas is part of MSLGROUP, Publicis Groupe’s strategic communications and engagement group, advisors in all aspects of communication strategy: from consumer PR to financial communications, from public affairs to reputation management and from crisis communications to experiential marketing and events. With more than 3,500 people across close to 100 offices worldwide, MSLGROUP is also the largest PR network in fast-growing China and India. The group offers strategic planning and counsel, insight-guided thinking and big, compelling ideas – followed by thorough execution. Learn more about us at: www.mslgroup.com + blog.mslgroup.com
About Publicis Groupe
Publicis Groupe [listed on the Euronext Paris Exchange - FR0000130577 - and part of the CAC 40 index] is the world's third largest communications group. With activities spanning 104 countries on five continents, Publicis Groupe offers local and international clients a complete range of advertising services through three global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi, and numerous agencies including Fallon, 49%-owned Bartle Bogle Hegarty, and Kaplan Thaler Group. VivaKi combines digital and media expertise, allowing connection with consumers in a holistic way, with Starcom MediaVest Group and ZenithOptimedia worldwide media networks; and interactive and digital marketing led by Digitas and Razorfish networks. VivaKi develops new services, tools, and next generation digital platforms. Publicis Groupe’s specialized agencies and marketing services offer healthcare communications with Publicis Healthcare Communications Group (PHCG, the first network in healthcare communications), sustainability communications and multicultural communications. With MSLGROUP, one of the world's top three PR and Events networks, expertise ranges from corporate and financial communications to public relations and public affairs, branding, social media marketing and events. www.publicisgroupe.com
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